Websites & e-commerce
Websites and stores built to take enquiries and orders, connected to your CRM and edited by your team without a developer.
For marketing and commercial leads whose site no longer explains what the company sells. We write the pages around how your buyers decide, then design, build and connect them to the CRM.
For Heads of marketing, commercial directors and founders.
Problems we fix
- 01
Your site doesn’t explain what you sell.
Pages rebuilt around what buyers need to decide, each with proof and a next step.
- 02
Changing one line on the site needs a developer.
A CMS your team edits, with a recorded walkthrough.
- 03
Enquiries land in an inbox and nobody follows up.
Forms connected to your CRM, with the source recorded on every lead.
- 04
Trade customers still order by email.
B2B ordering: trade accounts, price lists, quotes and reorders.
What’s included.
Site strategy
A sitemap, a goal for each page and a route to contact, before any design.
Read more 02Website copy
Service pages, case studies and FAQs written in your buyers’ words.
Read more 03Web design
Wireframes and page designs for desktop and phone, made with your real copy.
Read more 04Web development
Next.js pages checked for speed and accessibility, demoed on staging weekly.
Read more 05CMS
Pages, case studies, blog and jobs your team edits without touching code.
Read more 06E-commerce
Shopify stores and Stripe checkouts, with trade accounts and quote requests.
Read more 07Forms and lead routing
Forms, chat and checkout connected to your CRM, with the source on every lead.
Read more 08Launch, analytics and redirects
Redirects, tracking, consent, and speed and accessibility checks before go-live.
Read moreDeliverables
- Sitemap with a goal for each page
- Copy deck
- Wireframes
- Figma designs for desktop and phone
- Production site on your domain
- CMS with a recorded editor walkthrough
- Component library
- Redirect map
- Tracking plan, with GA4 and tag manager set up
- Speed and accessibility check at launch
Ownership
Terms are agreed in writing before work starts, including who holds the domain, code, hosting and content.
Works with
Next.js · Vercel · Shopify · Stripe · HubSpot
First 30 days
The first month.
- Week 1
Audit of the current site, analytics, Search Console, lead data in your CRM, and what sales hears on calls. Sitemap and page goals agreed.
- Week 2
Copy-first wireframes for the homepage, a service page, a case page and contact. You approve the words before the design.
- Week 3
Homepage and core templates designed for desktop and phone. CMS structure agreed. Redirect map started.
- Week 4
Build starts on a staging link. Tracking plan written. Forms send to your CRM in staging.
- Day 30
You have an approved sitemap and copy, designed templates, a staging site you can click through, and a launch date.
Proof
Related work.
We have no commissioned marketing site or store on this site yet. This site is our own build.
Questions
What buyers ask.
How long does a site take?
A marketing site takes 6–10 weeks. A store takes 8–12 weeks. A single landing page takes 1–2 weeks.
Can you work with our current CMS or store?
For Shopify, yes. For anything else, we review it in week 1 and tell you whether to keep it or move, and why.
What happens after launch?
You take the site over with the docs and a recorded walkthrough, or keep us on a monthly plan for new pages and tests.
Pairs well with
Web apps, CRMs and internal tools built around how your business runs, on top of the tools you already pay for.
Let’s build your pipeline.
Tell us what you sell, who buys it and roughly what a customer is worth to you. We reply with questions, then a written proposal.